If Shift Shift is about changing change, then what happens when one of its founders decides to make something on his own?

You change the change of the change.

That's Shift Shift Shift.

Like my work with Shift Shift, this project became an exercise in complete authorship. I developed the idea, wrote the script, generated the AI imagery, edited the film, worked on the color, shaped the soundtrack, and carried the project all the way through.

I even read the damn book.

There was something strangely satisfying about doing every part of it myself.

Not because I wanted to prove I could.

But because, for the first time, there was nothing standing between an idea and its execution.