This film was a turning point for me.

I directed it with Lucas Fazzio, and we were in a very special moment as a directing duo. Everything seemed to click.

We wanted to move the camera in unexpected ways, mix visual languages, break a few rules, and make some noise.

We did.

Looking back, I can still feel the energy we had back then. We were less interested in making polished commercials than in making films that people would actually remember.

This one did.

Cliente: Toddy - PepsiCo
Diretor: Espeche + Fazzio
Direção criativa: Carlos Fonseca, Adriano Abdalla, James Scavone
Criação: Felipe Revite, Kiko Borger, Vinícius Sakamoto, Marcos Semensato.